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Web Developer Tutorial: SEO with Drupal: Page Title Module

Nov 03, 2010, 09:00 (0 Talkback[s])
(Other stories by Tyme)

"A key advantage to a content management system is that it places content creation in the hands of the client. However, the downside to having the Web developer removed from the process is that search engine optimization (SEO) can suffer. Several Drupal contributed modules make SEO easy for content producers, and we will be discussing them in this tutorial and several upcoming articles: Page Title, Excerpt, Nodewords, XML Sitemap.

"The purpose of a search engine crawler is to deliver to a Web user the best possible results for a searched term or phrase. The easier that you make that for the search engines the more likely that your site will perform well in organic search results. Most search engines use the Page Title, marked up in HTML as the tag, to both evaluate the contents of the Web page and as the first displayed line of the block on a search engine results page (SERP)."

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