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TechTree.com: Selling Linux - Part II

Mar 18, 2005, 17:00 (0 Talkback[s])
(Other stories by Varun Singh)

"So! Selling Linux? How do you sell something people are used to getting for free? How do you justify the "rise in price"? Answer? Give them something they can't get for free! Simple answer, tough execution, especially in the software world!

"You've got to "Specialize". The advantage that Linux has is that it can be molded into various shapes and sizes, to perform a hundred different dedicated tasks. Why not make a dedicated "TV/ Personal Video Recorder Distribution" with some real quality interfaces thrown in and sell it for $70 (including a Tuner card and a USB Memory stick that boots Linux / PVR)..."

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