"Advocacy is a funny old game. Although it seems a loose and inexact science, developing as an advocate demands a range of communicative, philosophical and technical skills. Advocacy is not just about the message, but it is about the tone, colour and dynamics of the communication.
"As a professional advocate of Open Source, I get email asking about how to advocate efficiently and with a high degree of success. Most of these emails come from enthusiastic members of our community, and ask for hints and tips about advocating well..."