"Do you know why do I admire Microsoft's marketing whizzes? They made a deity out of their corporation. No, seriously. No figurative speech. Not a metaphor nor a parallel. Those nameless heroes did it literally.
"How does an average Joe perceive Microsoft? As an almighty, omnipotent, omnipresent, personified creation from which one cannot flee, which dominates the economy and is '-est' at everything..."
