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Current Newswire:

Released Last Week: Frugalware Linux 1.2, VortexBox 1.2, PC/OS 10.1, eBox Platform 1.4-1

Interview: Nina Paley (author of "Sita Sings the Blues" and the two "Minute Meme" animations)

Eleventh Circuit Decision Largely Eliminates Fourth Amendment Protection in E-Mail

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Kindles Come to Classroom in Ghana

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Open source enables innovation without lawyers or fees

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:How Open Source (Ideas) Can Win the War and Save the Auto Industry
How Open Source (Ideas) Can Win the War and Save the Auto Industry
Apr 8, 2008, 01 :30 UTC (0 Talkback[s]) (2560 reads)

(Other stories by Mark R. Hinkle)

"I am often dismayed by the misappropriation of the term open source. Companies apply the term to products that are free though not open source. It's a classic marketing maneuver to leverage a brand that already has broad recognition.

"A clothing company sent me a release not too many months ago about their new open source clothing line. After close inspection they meant design your own outfit from their catalog of designs that they owned. It wasn't open source but I recall a number of open source trade publications picking up the story. Good marketing stunt but not accurate..."

Complete Story

Related Stories:
Is the Open Source Brand in the Right Hands?(Mar 21, 2008)
Ars Technica: Microsoft Takes a Page from the Open-Source Playbook(Feb 12, 2007)
Editor's Note: A Matter of Trust(Sep 22, 2006)
SearchDataCenter: Mainframe Programming and Open Source--Where's the Beef?(Sep 14, 2006)



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