"Attacking Red Hat: Novell took 3 percent market share from Red Hat last year without any formalized programs in place, Steinman claims. With this new initiative in place, Novell hopes to take another 3 percent to 5 percent market share from Red Hat in 2009, he adds.
"Seeking Microsoft Channel Partners: Moving customers from Red Hat to Novell SUSE Linux is not a direct sales play. Rather, Novell is seeking to recruit and train Microsoft solutions providers that can accelerate migrations from Red Hat to Novell."