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ZDNet: Microsoft sets Windows 2000 D-Day

Oct 26, 1999, 21:11 (19 Talkback[s])
(Other stories by Mary Jo Foley)

"Microsoft Corp. will launch its long-awaited Windows 2000 product on Feb. 17, 2000, officials told partners attending Windows 2000 Marketing Day in Las Vegas this week. ...in San Francisco at IDG World Expo's Windows 2000 Conference and Expo trade show..."

"Between now and the launch, Microsoft is set to deliver its third and final beta, Release Candidate 3, to a selected group of testers. ... Microsoft will use Fall Comdex to tout RC3 and drum up 'excitement and enthusiasm' for Windows 2000, officials told partners."

"Microsoft will emphasize four key marketing messages at the Windows 2000 launch, according to partner sources. These are the ability of Windows 2000 to 'Internet-enable' businesses; its reliability; its manageability; and its status as the 'best platform for new devices' because of its Plug And Play and streaming video support."

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