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:ZDNet: The Anti-Marketing of SugarCRM
ZDNet: The Anti-Marketing of SugarCRM
Feb 9, 2005, 03 :15 UTC (0 Talkback[s]) (4956 reads)
(Other stories by Dan Farber)

"'Software is bought, not sold.' That's the credo of John Roberts, co-founder and CEO of open source CRM software start-up SugarCRM.

"Roberts asks, 'Why can't the best product win, rather than who spends the most on marketing and sales?' He boasts about never having made a face-to-face sales call..."

Complete Story

Related Stories:
internetnews.com: SugarCRM Upgrades Core Suite(Feb 01, 2005)
ZDNet UK: SugarCRM Closes In on Proprietary Vendors(Jan 26, 2005)
ZDNet UK: Business Objects: Open Source a Distant Threat(Jan 18, 2005)
ZDNet UK: vTiger Launches Open Source CRM(Dec 31, 2004)



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