Jonathan Schwartz's Free Software Foundation

"Sun Microsystems has become its own free software foundation, open-sourcing everything from Java to Solaris, and acquiring the open-source MySQL database for $1 billion in January of this year, as a way to grow its revenue.

"It seems counter-intuitive, but Sun CEO Jonathan Schwartz has been betting the company on that strategy. Speaking at the Supernova 2008 conference, Schwartz explained that free software brings the marginal cost to acquire a customer to zero and helps drive revenue..."

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