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Google Irons Out Its Nexus One Strategy

Feb 11, 2010, 17:03 (0 Talkback[s])
(Other stories by Andy Patrizio)

"Google is moving quickly to get beyond its bumpy start as a mobile device retailer, dealing with some of the complaints around its Nexus One smartphone.

"Google (NASDAQ: GOOG) entered the smartphone market in January with the launch of the Nexus One, an HTC-built phone running the search giant's open source Android operating system and sold directly to consumers online. Almost immediately, however, Google ran into a few snags.

"There were complaints about the high cost for T-Mobile subscribers -- Google's only carrier partner for the device -- who wanted to switch from their current phone to a Nexus One, with some complaining that the early termination fees (ETFs) were exorbitant. And early users also complained about spotty 3G coverage."

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