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CRN: API reaches for resellers with Alpha clone

Dec 07, 1999, 17:55 (0 Talkback[s])
(Other stories by Edward F. Moltzen)

"API, which sits in the shadows of Digital Equipment Corp., first to develop Alpha and now part of Compaq, recently rolled out reseller and product strategies aimed at erasing its image as a struggling manufacturer."

"The main focus will be on two areas: Linux, on the ISP side, and also on the animation-graphics side," said Sam Chu, director of sales and marketing for San Francisco-based Polywell Computers Inc., maker of its own branded systems running Alpha processors...."

"Chu, for one, said he believes Sun Microsystems...which produces the competing SPARC and UltraSPARC processors, could stand to lose share if Alpha sales by both API and Compaq are able to latch successfully on to the Linux space. In terms of pricing and performance, Chu said, API's Alpha processors are at least competitive if not slightly better than SPARC."

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