There Are No Staples in Rwanda
Apr 13, 2007, 22:30 (16 Talkback[s])
(Other stories by Brian Proffitt)
Desktop-as-a-Service Designed for Any Cloud ? Nutanix Frame
As I'm sure many of you already know, I'm just a middle-class
kid from Indiana. And while I consider myself educated and open
minded, I am fully aware that where I come from and where I was
raised makes a big impact on how I look at the world.
This came up in my family recently when I was talking to my
daughters about cultural differences. We are all going to take a
vacation to Italy this year, and I was trying to prepare them for
some of the things that they might experience. Nothing too deep and
socio-political, mind you, just the tourist-y stuff. Well, that was
my plan. What started as a "here's why you can't wear shorts when
we visit the Vatican" discussion turned into an hour-long
round-robin debate on what makes a culture our own.
Essentially, for a while, my family was trying to think outside
of the box, and examine things in our society that they take for
granted. Like the way Americans eat. Or the kinds of cars we drive.
Or how we treat one another. Those things, I said, and many more,
are done differently in other parts of the world. Even where we
live now, things can be done differently. In this community, we
celebrate Dyngus Day, a Polish version of Easter Monday. (And
brother, I mean celebrate!)
Culture is dependent on the society that spawns it. How we look
at things--really see them--that's a part of the society we live
This conversation I've related to you has been weighing on me a
bit as I have seen all of the recent negative reviews of the
upcoming Sugar user interface designed for the One Laptop Per Child
machines. Uniformly, everyone who has downloaded it has indicated a
lot of problems with the interface. It's too different, not
intuitive enough, no really useful applications, reviewers have
Linux Today has (and will) link to reviews of this
product, negative or positive, because that's the job of this
site--to show you what people are writing about Linux. But after
seeing the interface myself and fooling around with it, I have to
wonder if all of these reviews that don't like Sugar are completely
and unavoidably biased.
I'll admit it; it was hard for me to use Sugar, because the
iconic interface was very unfamiliar. Navigating wasn't easy, and I
concluded that this was not an ideal interface... for
But I am a 40-year-old white man from the Midwest who has nearly
25 years of exposure to computers. What in the world would I
possibly know about how a child from Nigeria, or Libya, or Uruguay
would intuit a computer interface?
You and I have experience with graphical interfaces that mimic,
to a great degree, an office environment. We have desktops. We have
files. We have folders. And then we add some other unique interface
tools: menus, windows, dialog boxes. I do not see how these
interface qualities can easily translate for people that have
rarely or even never seen the office environments that our "modern"
interfaces emulate so well.
In other words, they don't have a Staples in Rwanda. To expect
children from a different culture to quickly intuit an interface
based on such a Western concept is just as silly as expecting
techies in the West to quickly intuit the Sugar interface. They
need something else; something better for them.
To be clear, I am not 100% sure that the Sugar interface is the
right thing, either. But, I think that enough culturally sensitive
people are working on it that I am willing to take a leap of faith
that they know more about what they are doing with this interface
design than I.
The best reviewers of a product like this are going to be the
children for whom the interface is designed.