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CBS MarketWatch: Win2K's rivals: So what?, Microsoft foes say they've already beat new system

Feb 16, 2000, 22:28 (4 Talkback[s])
(Other stories by Mike Tarsala)

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"As the business world awaits the arrival of Windows 2000 Thursday, Microsoft's rivals aren't exactly running for cover just yet from the killer operating system that analysts once thought would destroy the competition...."

"Long-time analysts note that the best technology doesn't always emerge as the market leader. Microsoft is in elite company as one of the best marketers of technology -- whether or not it's got the best technology or not -- and that works to the software titan's advantage. Xerox, IBM, Apple and others at different points each developed software technology that was widely regarded at the time as being superior to Microsoft's offerings, and yet Microsoft still rose to the top...."

"To hear analysts talk about Windows 2000 just three years ago, the threat of Microsoft's upcoming staple product had software engineers at competing companies fearing for their livelihoods. Today, many say that Microsoft can scarcely think about taking over the market for high-end operating systems because it faces too much competition from a stubborn Sun Micro, a resurgent Novell and a scrappy group of Linux upstarts."

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