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osOpinion: Debunking Mac Myths (*NIX Edition)

Jan 25, 2002, 14:56 (58 Talkback[s])
(Other stories by Gary Rogers)

[ Thanks to Kelly mcNeill for this link. ]

"Apple recently started a campaign to elicit converts from the Windows world. Along with a page on its Web site labeled Apple Myths, the company has been distributing printed material bearing the same information.

Apple is hoping that the introduction of its new iMac and digital hub suite will convince Windows folks to drop by their local Apple store and make the switch. This strategy is well and good, but I think the Apple marketing machine could and should target another segment of the population for conversion: the Linux/UNIX user.

Just as the iMac and digital hub will appeal to Windows users trying to make their lives simpler, so too the power of OS X has attracted and will continue to draw in the people who have flocked to Linux for its UNIX underpinnings and power."

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