Linux Today: Linux News On Internet Time.

More on LinuxToday

Seopher: Don't Kill the Penguin! Embrace the Image

Sep 08, 2006, 00:45 (8 Talkback[s])


Re-Imagining Linux Platforms to Meet the Needs of Cloud Service Providers

[ Thanks to An Anonymous Reader for this link. ]

"Following an article I read on Linux Today I was surprised that there was anyone who felt that Tux the penguin was a bad mascot for Linux. His article can be found here and it makes slightly worrying reading. Now, I appreciate some of the points made, that it is rare that huge corporations use cuddly animals as their mascots--true enough, but the question I pose is whether that is a bad thing?

"Linux is on the up, and one of the key points for maintaining this rate of growth is strong branding. Strong branding=having a mascot/logo. Tux is a friendly enough logo, distinguishable by all those who have a clue about IT..."

Complete Story

Related Story:
CRN: Advice To Linux: Kill The Penguin(Sep 07, 2006)