"As we wind down another year in technology, it's a good time to
check in on the cults and see how they're doing.
"For companies who inspire them, user cults are nice because
they motivate customers to overlook strategic blunders, exaggerate
product successes and--most importantly--walk the earth 'virally'
marketing products without pay.
"Cult members themselves get an enhanced feeling of self-worth
through group association. 'I'm better than you! I have an iPhone!'
Consumers can become one of the 'chosen people' for $399, plus a
Some of the products that appear on this site are from companies from which QuinStreet receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. QuinStreet does not include all companies or all types of products available in the marketplace.