"Mozilla aims to make Firefox 3 a record breaker. It wants the
release of the next version of its flagship open source browser to
be accompanied by a record for the most software downloads in a
single 24-hour period 1.
"Download Day--as Mozilla dubs it--will begin the minute Firefox
3 is generally available and continue for 24 hours. Ahead of this
release, expected in mid-to-late June, Mozilla has set up a website
(spreadfirefox.com/worldrecord). This encourages people to organise
Download Day parties, to run around collecting sign-up pledges at
their university or place of work, and to place Download Day
buttons on their websites..."