"The main thrust of the piece seems to be that if consumers are
content with paying for their software (or baseball tickets) and
associate worth with the price then perhaps we should give them the
impression that GNU/Linux has a greater worth by charging them. To
quote the article: 'After all if they (myself included) are
consistently willing to pay the pricesâ€¦ then
clearly this is what the market will bear.'
"The problem is that as I've said before the game is changing
and cost of the licence is becoming a much lesser part of the issue
of obtaining software. Businesses will rightfully consider things
like TCO whilst home users have always gone for other things like
ease of use, suitability of purpose and whatever their personal
computer 'expert' recommends..."