"We eventually got in, but there was a level of
obnoxiousness, arrogance and elitism at this press event and launch
that smacked of a certain Fruit-Flavored technology company. After
the dog and pony show, the devices were behind glass cases, and
face time with the product nearly impossible, with crowds of media
cognoscenti dying for that minute or two of handling the device,
circling around the product execs cum Kindle-wranglers like hungry
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