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Stop Dishonest Tech Lingo! (that means you, Apple and Microsoft)

Apr 10, 2009, 07:33 (3 Talkback[s])
(Other stories by Mike Elgan)

[ Thanks to James Maguire for this link. ]

"2) Friend
When two users agree to grant each other access to their Facebook profiles, it's called Friending, and the people are called "Friends."

"But the word is wishful thinking. Sure, some of the people on my Friends list are friends. But many I don't know at all. Others are relatives, business associates and people with whom I have other relationships.

""Connections" would be more honest.

"4) Beta

"To label something "beta" is to hang the equivalent of an "under construction" sign. The idea is that a "beta" product should be judged by a more lenient set of criteria than a "shipping" product. Normally, "beta" products are distributed free in exchange for constructive feedback that enables product improvement before the company starts making money on it. The "beta" stops before the income starts.

"Somehow, Google got the wacky idea that it could start calling free online services "beta," and never stop."

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