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Routers use Linux for proximity marketing

May 08, 2009, 22:33 (0 Talkback[s])

"The bundled Proximity marketing and sales campaign software is said to enable creation and configuration of marketing campaigns with multimedia content, including product demos. The software, which requires voluntary opt-in from users, lets retailers program specific days and times for campaigns, and change messages accordingly, says the company.

"While the N-Vio offers three Bluetooth radios, the N-Vio Lite supplies only one. As a result, the mountable N-Vio supports up to 21 simultaneous sessions vs. seven for the Lite version, which is designed to sit on a counter-top. The Bluetooth radios are dedicated to interactive marketing. The WiFi access point can be used as an interactive marketing conduit, as well as providing Internet access to customers.

"Both the N-Vio and N-Vio Lite run Debian Linux on AMD Geode processors, but the N-Vio is equipped with a 500MHz LX800, while the Lite version runs an LX700, clocked at 233MHz. The devices provide 256MB RAM (128MB for the Lite), 8GB of flash storage, and an Ethernet port."

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