Webopedia Term of The Day: What is FUD, anyway?
Sep 11, 2009, 10:02 (1 Talkback[s])
(Other stories by Webopedia)
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"Webopedia Definition: FUD is an acronym for
fear, uncertainty and doubt. It is a marketing term that is often
used to cast a shadow over a competitor's product when your own is
unable to compete. FUD is a technique used by larger companies who
have a large market share. The FUD acronym was first freely defined
by Gene Amdahl after he left IBM to found his own company, Amdahl
Corp, with this statement: 'FUD is the fear, uncertainty, and doubt
that IBM sales people instill in the minds of potential customers
who might be considering Amdahl products.'"