"A few months ago, I learned about two things which really
changed my priorities. One was Nina Paley's Sita Sings the Blues
— an animated film which I've already written about
extensively. Sita demonstrated something I had very little
confidence of before: that artistic, aesthetic works could make
money via a free release strategy. I already believed they could be
made, and that one could find ways to fund it, but I have to admit,
I was genuinely surprised to see Sita Sings the Blues making real
money after release.
"In retrospect, though, I clearly should've seen it coming.
Fandom is a powerful force. I ought to know, having been a part
(albeit a small one — there are people way more fanatical
than me!) of science fiction and anime fandom for a long time. Fans
create fan fiction, fan art, and of course — huge collections
of "fan stuff." Merchandising has always been a big part of that,
and it's not practical projects that attract that kind of
attention. It's the fantastic that does that."
Some of the products that appear on this site are from companies from which QuinStreet receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. QuinStreet does not include all companies or all types of products available in the marketplace.