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What price can you put on a user community?

Jun 10, 2010, 17:19 (1 Talkback[s])
(Other stories by Rodney Gedda)

[ Thanks to An Anonymous Reader for this link. ]

"Then, with the launch of the latest-generation PS3 Slim in mid-2009, Sony, in a remarkable turn-around, announced it would no longer offer the 'Install Other OS' feature and remove it from existing consoles with future software upgrades.

"In a swift decision Sony effectively put a price on one of its user communities.

"Some people may say, "yeah, but Sony, like Microsoft, sells its console at a loss and makes money on the games".

"That remark could well be true from a financial perspective, but it doesn't take into account the immeasurable amount of free publicity Sony was gaining from PS3 Linux users and their clusters. Doesn't 'PS3 helps design energy efficient car' have a nice ring to it?"

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