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Arizona Central: Red Hat has momentum

“Bob Young and Matt Szulik are in the midst of one of the
biggest, boldest branding campaigns ever for a company behind the
scenes of the World Wide Web.”

The Red Hat Inc. executives have a hot idea, a catchy name
and something money alone can’t buy: momentum.

“Because the software is relatively inexpensive or free, Red Hat
hopes to shift most of its business to more lucrative training,
technical support and other services related to Linux.”

Complete
Story

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