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Is Android market share really a joke?

May 30, 2013, 14:00 (0 Talkback[s])

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On the face of it, having a strong market share might seem good. After all, increased market share means more people using the product, which in turn means more buzz and a healthier ecosystem. After all, seeing 1.5 million new Android devices being activated daily can't be a bad thing, right?

Problem is, market share numbers ignore one vital factor – profit margins. And, as investor John Kirk reminds us in a piece over on Techpinions, there's no point losing money on every sale and then trying to make it up in volume. All you're doing is digging a deeper hole.

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