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NetworkWorld: Red Hat, Novell and Some Words Said About Virtualization

Sep 02, 2006, 08:00 (3 Talkback[s])
(Other stories by Dave Kearns)

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"The good news is that Novell is now competing with a company whose marketing savvy is even worse than its.

"Back in the early 1990s, when Microsoft discovered workgroup networking and, later, enterprise networking, the-then Novell CEO Ray Noorda thought he could go head-to-head for the networking market. Noorda knew his product was superior to Redmond's in every way. What he didn't count on (nor did most of his successors) was that Bill Gates' marketing machine could easily squash any technological advantage that Novell might have..."

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