NetworkWorld: Red Hat, Novell and Some Words Said About Virtualization
Sep 02, 2006, 08:00 (3 Talkback[s])
(Other stories by Dave Kearns)
How to Help Your Business Become an AI Early Adopter
"The good news is that Novell is now competing with a company
whose marketing savvy is even worse than its.
"Back in the early 1990s, when Microsoft discovered workgroup
networking and, later, enterprise networking, the-then Novell CEO
Ray Noorda thought he could go head-to-head for the networking
market. Noorda knew his product was superior to Redmond's in every
way. What he didn't count on (nor did most of his successors) was
that Bill Gates' marketing machine could easily squash any
technological advantage that Novell might have..."