"Could the era of ubiquitous free content be ending?
"Ask New Yorker media columnist Ken Auletta and he'll tell you
it just might be. And not just because traditional media companies
find themselves desperate for a new source of revenue in the
digital age, but because the company that has arguably done more
than any other to promote the ethos of free content has come around
on the issue.
"That would be Google (NASDAQ: GOOG), and Auletta ought to know
better than most. The author of the recent book "Googled," Auletta
was granted unprecedented access to the company, sitting in on
closed-door meetings and conducting more than 150 interviews with
employees and meeting dozens of times with the founders and top