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Leveraging proprietary software at the expense of customers

Aug 26, 2010, 20:05 (2 Talkback[s])
(Other stories by apexwm)


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"The software was released in 2005, so it's about 5 years old. There have been several versions released since then, and on one hand I can see that they want their customers to re-buy their software and pay for new versions. This undoubtedly makes support easier for them, as they don't have to support as many different versions. But on the other hand, they are essentially punishing customers for not upgrading by a certain date. This to me is bad practice. A discount, any discount at all, should be offered to a customer if they purchased any previous version of the software. This promotes return business and offers a way to establish long term customer relationships. Simply forcing the customer to re-buy by a certain date, then charging full price after that is absurd."

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