How 30,000 people helped pick the new Bash logo
Dec 13, 2016, 12:00 (0 Talkback[s])
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As popular as Bash is, it has never had a true visual identity. So in 2015 I reached out to Chet Ramey to see if I could help redesign a modern logo that anyone could use for digital or print. Once I got his blessing, I went to work and hired a design firm.
The designer produced a few iterations that I found intriguing, and I made a few edits before sending it to Chet. To make a long story short, it was a no go. The lesson I learned here was that if you are working with a designer for the first time, ask that person if they have done anything similar before.