"Let's talk about phishing. Phishing is just like fishing, only
your identity is the fish and the bait is an email that looks like
it came from your bank, or eBay, or Paypal, or any other legitimate
place. The goal is to get you to follow a link to a site owned by
the phisher, and trick you into divulging some private information,
such as your bank account number, pin, passwords, or social
"Some phishing emails look completely legitimate, using logos,
links, and text from the real business..."