“Applix(R) Inc. (NASDAQ:APLX), a leader in e-Business Solutions
including Internet-based Customer Relationship Management (iCRM)
and Internet-based Planning (iPlanning) technology announced today
at the DCI CRM Conference & Exhibition in Chicago, IL that its
Applix iEnterprise, iCRM solution, has been named as one of the
Top 15 CRM software packages for 2000 by ISM Inc., a leading CRM
consulting firm. The Top 15 selections are featured in ISM’s
eighth edition of The Guide to CRM Automation (formerly The Guide
to Sales Customer Service and Marketing Automation) on the Web at
www.ismguide.com.
Applix iEnterprise was chosen from hundreds of CRM software
packages, which were tested by the ISM Software Lab at its
Bethesda, Md.-based headquarters. Each package was rated according
to 124 selection criteria, including 80 business functions, 32
technical features and 12 user friendliness/support features.
Barton Goldenberg, president of ISM and co-founder and
co-chairman of DCI’s CRM Conference and Expo, made the announcement
during a special keynote session at DCI’s Chicago CRM conference at
the McCormick Lakeside Center. … The Company’s products are
available on a variety of software platforms, including Windows,
Windows NT, UNIX and Linux environments.”