CNET News.com: Apple sees big rewards in QuickTime plan | Linux Today

CNET News.com: Apple sees big rewards in QuickTime plan

Written By
Web Webster
Web Webster
Apr 22, 1999

“Where others would opt to make big bucks on a hot technology,
Apple wants to be the “Johnny Appleseed” of the tech world by
giving away its QuickTime multimedia streaming server
software.”

“The strategy makes good sense, say Apple executives, for many
reasons: It may lead to more people using the streaming technology,
it keeps Apple in people’s faces via more QuickTime logos and
icons, and it may lead to a larger chunk of the under-$5,000 server
market…”


Complete story

Web Webster

Web Webster

Web Webster has more than 20 years of writing and editorial experience in the tech sector. He’s written and edited news, demand generation, user-focused, and thought leadership content for business software solutions, consumer tech, and Linux Today, he edits and writes for a portfolio of tech industry news and analysis websites including webopedia.com, and DatabaseJournal.com.

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