“In summer 2004, OrganicaDTM’s design team discussed a project
in a typical production meeting when suddenly a new idea arose.
Somebody said that as we used free software daily in our business,
we should be involved in a deeper way with free software community
and should find a way thank their members for their efforts. We all
looked at each other, knowing that that person was right. But how?
We had helped in some free software projects in the past with
translations and programming of add-ons (Postnuke, Xaraya, Gnome,
etc.), but we were designers and we wanted to help with something
related to our field.
“A few weeks later, our creative team had an idea: we could
create a new virtual world, where the mascots of the Free
Software/Open Source projects were the main characters. We worked
on the personalization of a central group of mascots–Tux for
Linux, Gnu for GNU, Wilber for Gimp, etc.–giving them a new