“Sports figures are the most notorious for uttering annoying
clichés to reporters, probably because there is nothing
original that now can be said by an athlete or coach. After some
150 years of the media covering athletics, most every situation has
happened and everything’s already been said. Lines such as ‘We play
them one at a time,’ ‘Our players gave 110 percent out there,’ and
‘We’ll have to bring our ‘A’ game to win’ are yawningly
familiar.“Same goes for almost any kind of reporting–including IT news.
Any journalist on the job for more than 24 hours knows that
wherever company officials walk, well-worn clichés are sure
to follow…”