“…Credit where due: IBM is trying to do the Right Thing. Their
sentiments seem sincere, even though they are obviously expressed
by a copywriter (like I used to be, back when I sold my soul
cheaper than it goes for today).”
“But hey, guys: save the money. Run your ads on TV and in
magazines, but please respect the Web for what it isn’t–a natural
advertising medium. If your Web Marketing money is burning a hole
in your pocket, let some of it leak into, say, the Open Source
Initiative. They need it, and it’ll help them accomplish a bunch of
the objectives you just bragged about.”
“Meanwhile, burn your GIFs and put your mouth where your
money is: move your Linux promo site onto a Linux server. This
one’s running on an AIX.“