LinuxPR: Chadwick Martin Bailey, InfoWorld Media Group and IDG Global Solutions

The Boston-based market research firm of Chadwick Martin Bailey,
InfoWorld Media Group and global sales and marketing services
organization IDG Global Solutions today announced the results of a
joint study on vendor brand positioning for Linux software,
services, and servers. The survey, ‘Linux and the Brands That
Deliver,’ was conducted online between Jan. 16 and Feb. 3, 2005,
and identifies critical brand success factors, Linux vendor
category leaders, as well current and future Linux adoption
trends.

The research revealed that the most important criteria for
selecting Linux products, services, or software are reliability,
security, and performance. From a selected group of vendors
including Sun Microsystems, Novell, Red Hat, and NEC, among others,
respondents stated the brand that is currently best positioned to
deliver on the greatest number of the critical decision criteria is
IBM…”

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