“Too often, we tell the person calling in to tech support, “Why
didn’t you call earlier?”“For example, yesterday a customer called explaining that he had
spent *weeks* trying to get this desktop do x, y, and z (details
omited to protect the innocent). It was obvious that he was angry,
frustrated, and mentally past the point of logical thought.“He was verbally “on” but mentally “off” for approximately four
minutes.“Ironically, the fix he needed took only two minutes for us to
explain.“Why hadn’t he called earlier? Why waste weeks banging his head
against a fully fixable UBF problem? (UBF = user brain failure) It
was a simple fix!”
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