What Enterprise Software Can Learn From Community Sites: Gary Little

“You have invested in both JasperSoft and MuleSource.
What made you look at those companies as good investment
opportunities?

“JasperSoft actually started life as a traditional enterprise
software company called Panscopic, and over a couple years saw that
the traditional enterprise software business model was tough. You
build a product then you buy a list of potential customers, you do
direct mails and the sales force does phone calls, and you then
wrap sales engineers around them to try and do proofs of concept.
And you know, maybe six to nine months later you start to get some
sales…”

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