ZDNet: The Anti-Marketing of SugarCRM | Linux Today
IT Management
SHARE
Facebook X Pinterest WhatsApp

ZDNet: The Anti-Marketing of SugarCRM

Written By
Web Webster
Web Webster
Feb 9, 2005

“‘Software is bought, not sold.’ That’s the credo of John
Roberts, co-founder and CEO of open source CRM software start-up
SugarCRM.

“Roberts asks, ‘Why can’t the best product win, rather than who
spends the most on marketing and sales?’ He boasts about never
having made a face-to-face sales call…”

Complete
Story
Web Webster

Web Webster

Web Webster has more than 20 years of writing and editorial experience in the tech sector. He’s written and edited news, demand generation, user-focused, and thought leadership content for business software solutions, consumer tech, and Linux Today, he edits and writes for a portfolio of tech industry news and analysis websites including webopedia.com, and DatabaseJournal.com.

Linux Today Logo

LinuxToday is a trusted, contributor-driven news resource supporting all types of Linux users. Our thriving international community engages with us through social media and frequent content contributions aimed at solving problems ranging from personal computing to enterprise-level IT operations. LinuxToday serves as a home for a community that struggles to find comparable information elsewhere on the web.

facebook
linkedin
x

Company

Contact us

Categories

News IT Management Infrastructure Developer Security High Performance Storage Blog

Property of TechnologyAdvice. © 2026 TechnologyAdvice. All Rights Reserved

Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.

Terms of Service Privacy Policy California - Do Not Sell My Information