BW: Google Launches Apple-Specific Search Engine

“Google, one of the fastest growing search destination sites on
the World Wide Web, today announced a new Apple-specific search
engine specifically tailored to deliver highly targeted results
related to Apple Computer and the Macintosh computing

“The new Apple-specific search engine… makes searching for
everything from Apple’s corporate information to product-related
news faster and easier. The new Apple search engine is based on
Google’s award-winning advanced search technology, which features
an easy-to-use interface and a sophisticated mathematical algorithm
designed to deliver desired search results with speed and

“Google builds customized search engines to provide search
functionality on specific topics or geographical regions.
example, Google has custom search engines on its www.google.com
site that focus on web content specific to the Linux operating
system and the U.S. Government.”

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