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Is Apple’s profit share better than Android’s market share?

None of this surprised me. It’s very easy to understand if you know that Apple is a premium brand that people aspire to own. Apple has never gone for the low end of the market, that’s not where the money is in mobile devices.

I am surprised though by the various sites and publications (and the analysts on Wall Street) who continually bleat on endlessly about market share. How many more years will it take for these people to get a clue about Apple’s business model?