In mobile, the fastest growing area of consumer tech at the moment, Microsoft so far remains dead in the water. Although there are reports that their Surface tablets are beginning to gain some momentum, they remain “me too” devices for the time being, and mobile device makers have not been in a big hurry to embrace Windows Phone 8 in any meaningful way. Redmond’s purchase of Nokia may eventually help them gain market share on smartphones, tablets and phablets, but analysts are predicting they’ll only manage to come-in at number three in the mobile market, behind Android and iOS.