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Amazon and Wikipedia phactor Phorm out of the privacy equation

Written By
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Web Webster
Web Webster
Apr 23, 2009

“A lot has been written on iTWire about Phorm during the last
year or so: how the EU demanded answers from the UK Government
regarding secret Phorm spying trials and how it is now taking the
UK Government to court claiming a breach of privacy law, right
through to talk of Google considering implementing the behavioural
advertising technology.

“Now, though, it seems that some of the bigger online concerns
are getting concerned about the potential damage to their brand any
public backlash over user privacy issues could bring, and are
saying no to Phorm.”

Complete
Story

thumbnail
Web Webster

Web Webster

Web Webster has more than 20 years of writing and editorial experience in the tech sector. He’s written and edited news, demand generation, user-focused, and thought leadership content for business software solutions, consumer tech, and Linux Today, he edits and writes for a portfolio of tech industry news and analysis websites including webopedia.com, and DatabaseJournal.com.

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