“Apple could be creating an operating system supported by
advertisements, allowing users to obtain the software at a reduced
price, or for free, in exchange for being required to view ads.“The patent application for the invention “Advertisement in
Operating System” was republished as a continuation this week. It
was first revealed last October, and was originally filed for on
April 18, 2008. The invention is credited to Apple Chief Executive
Steve Jobs, as well as Freddy A. Anzures, Mike Matas, Gregory N.
Christie and Patrick Coffman.“The application describes an operating system that would
present the user with an advertisement, preventing them from doing
basic functions on the system for a set period of time. At the
conclusion of the advertisement, the user would be able to resume
their activities on the machine.”
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