CNET News: Selling Mozilla Through Sex and Religion

“Sex and ego sells, students in a project at Stanford University
have confirmed, but so does religion.

“Students at the Stanford school of design were assigned to come
up with ways to promote Mozilla, the open source competitor to
Internet Explorer. The first group devised a variant of the Mozilla
browser called Faith Browser, said Diego Rodriguez, a professor at
the school and a director at design firm IDEO…”

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