osOpinion: Beware of 'cute' product names [like 'C#']! | Linux Today

osOpinion: Beware of ‘cute’ product names [like ‘C#’]!

Written By
Web Webster
Web Webster
Jul 20, 2000

[ Thanks to Kelly
McNeill
for this link. ]

“Some companies are so large they don’t care. When Microsoft
innovated Digital Nervous System they must have been aware that the
TLA would be confusing and ambiguous. When Microsoft created a
little OS for a PDA, did nobody in the company point out that Win
CE would be pronounced wince?”

“Some companies are so large they don’t think. Microsoft’s
latest little joke on the Internet is a new language, C#. Now, what
exactly were they thinking here when some bright spark came up with
that name? To a musician, the pronunciation, ‘C sharp’, is
reasonable and obvious. But the # character is heavily overloaded
with names.
The recent SlashDot discussion on C# came up with
the following list of perfectly reasonable alternatives…

  • c hash
  • c pound
  • c cardinal
  • c octothorp”

“Now, Microsoft being a really innovative company, will already
have modified the search engine on www.microsoft.com to cope with
C#… Well, no. When tested on July 19th, Microsoft’s site search
facility couldn’t find pages containing C# (nor any reasonable
alternative, quoted or unquoted.) A quick check with Google didn’t
find any relevant pages either, but it may just be too soon after
the announcement and Google’s spider may not have scanned any C#
web pages yet, or it may just treat # as another inter-word
character to be ignored.”

Complete
Story

Web Webster

Web Webster

Web Webster has more than 20 years of writing and editorial experience in the tech sector. He’s written and edited news, demand generation, user-focused, and thought leadership content for business software solutions, consumer tech, and Linux Today, he edits and writes for a portfolio of tech industry news and analysis websites including webopedia.com, and DatabaseJournal.com.

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