What is Web 2.0 anyway? | Linux Today

What is Web 2.0 anyway?

Written By
Web Webster
Web Webster
Jul 12, 2010

“‘Web 2.0’ means next generation internet, to put it bluntly.
It’s supposed to create a desire to own, purchase, use, or cause
curiosity. Two point Oh has come to mean “2nd generation” in the
minds of most Western consumers. I do not ever say “consumer” in a
nice tone of voice, to me being a “consumer” is at best an insult.
Web 2.0 is intended to insult you, and it should.

“The impact of this preceding statement is similar to the
following: Your dog chases the new ball you bought him, and you use
this new ball fascination to catch him so you can put a new
electric shock collar on him. You say “Good boy!” and pat him
behind the ears. Then you begin shock therapy in about 15 minutes
after the dog forgets about the collar. “Stay,” you say, making the
gesture, and walk away. If the dog moves he gets a little zap. It
won’t take long before the dog figures out that the only way to
avoid being zapped is to sit still. ‘Stay’ becomes etched on his
little doggy mind.”

Complete
Story

Web Webster

Web Webster

Web Webster has more than 20 years of writing and editorial experience in the tech sector. He’s written and edited news, demand generation, user-focused, and thought leadership content for business software solutions, consumer tech, and Linux Today, he edits and writes for a portfolio of tech industry news and analysis websites including webopedia.com, and DatabaseJournal.com.

Linux Today Logo

LinuxToday is a trusted, contributor-driven news resource supporting all types of Linux users. Our thriving international community engages with us through social media and frequent content contributions aimed at solving problems ranging from personal computing to enterprise-level IT operations. LinuxToday serves as a home for a community that struggles to find comparable information elsewhere on the web.

Property of TechnologyAdvice. © 2026 TechnologyAdvice. All Rights Reserved

Advertiser Disclosure: Some of the products that appear on this site are from companies from which TechnologyAdvice receives compensation. This compensation may impact how and where products appear on this site including, for example, the order in which they appear. TechnologyAdvice does not include all companies or all types of products available in the marketplace.