An Open-Source Project with a Marketing Team. Imagine That

“Many open-source projects begin with a techie who has an itch
to scratch. None of the existing tools do exactly what he wants, so
he builds his own solution–then makes the source code available to
the world at large. Other developers, excited about the new
approach (and with an itch in the same hard-to-reach spot),
contribute bug fixes or add new features. This model works, as long
as the primary adopters are themselves technical folks… but
enterprise managers aren’t quite so keen on the idea. They want a
single phone number to call.

“That’s why I was particularly interested in talking with John
Newton, CTO and co-founder of the open-source enterprise content
management system (CMS) Alfresco…”


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