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Red Hat Wrestles with Linux Apathy

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“What is your channel stategy in this
region?

“Red Hat does not have a direct presence in the MEA region. We
work entirely through partners. We’ve had a partnership with
Opennet here for some time. They provide frontline support and if
they cannot they are fully integrated with our support centres
around the world. We have different types of partners in our
business model. On one side we have OEM partners and then we have
the two-tier distribution channel, which works with the reseller.
The distributor recruits integrators which sell to, educate and
offer pre-sales support to the end-user. Our goal is to recruit
more advanced partners in this region that are able to articulate
the products to the end-customer, but everything will be
indirect…”


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